Positive customer experience is an increasingly important ingredient to win and retain customers. Our CRM solutions help you reduce cost and increase profitability by streamlining business processes and creating new ways to interact with your customers. Our specialised teams, business experience and insight help you to identify ways to use CRM to nurture and convert leads, improve customer satisfaction and loyalty, provide services online and use intelligence to plan campaigns and design customer experiences.
We recognise there is no one CRM solution for all businesses, so we partner with Salesforce.com and Microsoft Dynamics 365 for CRM and provide whichever solution best fits your requirements and provides the best value.
We also offer a unique, business-focused journey to help define your requirements and map your customers, giving a clear understanding of what you need. This is how we do it: Our highly-skilled consultants and business analysts work with you to understand your key business processes and objectives. Our gap/fit analysis checks against Dynamics 365 for CRM and Salesforce to determine which technology best fits your needs and has the lower total cost of ownership. This process means we can customise your CRM, minimising complexity and helping you realise the benefits more quickly.
Your customers will have a better experience if interactions with you are seamless, prompt and meet their expectations. A properly designed and implemented CRM will enable your sales, customer service and marketing efforts to be be more targeted and effective.
Sales: Create easier, more effective ways to manage and track interactions with customers, and to enable your team to collaborate more effectively. Your new CRM system will provide more detailed and reliable information that can be used to enhance customer relationships, gain insight into customer behaviour and identify opportunities. We also enable your team to work on the go using tablets, smartphones and laptops.
Customer service: Streamline your business processes, consolidate customer information and respond to customers more promptly. Enable your customers to interact with you via whatever channel (email, digital, social, SMS or traditional) they prefer and personalise their experience with your business.
Marketing: Easily create and manage digital marketing campaigns across multiple channels. Streamline marketing processes, offering relevant, customised opportunities for customers to interact with you. Use detailed information about the ways your customers interact with you to improve your service and inform your business plans.
Datacom has expertise dedicated to designing, implementing and supporting CRM solutions for business, government and other organisations. We: